Circuit City Files for Bankruptcy
November 10, 2008
Cross-posted from CtW Connect; by Jason Lefkowitz.
Cross-posted from CtW Connect; by Jason Lefkowitz.
The ongoing saga of Circuit City’s downward spiral continues!
Faithful readers of CtW Connect will remember that I’ve been following CC ever since its incredibly boneheaded decision in March of last year to fire 3,400 of their best-performing workers in order to cut costs.
By stripping their staff of the salespeople best able to explain complicated technology to customers just at the moment most people started to move to HDTV — a complicated technology if ever there was one — they managed to completely destroy their competitiveness, and the market noticed.